High/Street Fashion, Tokyo
Comments 4

Juana de Arco: A peek into her world 「ホォアナ・デ・アルコ ファッションブランド / 北青山」

Juana de Arco may have changed its location but it sure keeps its whimsical spirit.

The brainchild of Argentinean designer Mariana Cortes, this original textile and clothing brand was established in 1998 in Palermo Viejo (one of the coolest neighborhoods) in Buenos Aires, Argentina.

The new joyful store is in Kita-Aoyama and looks pretty much like a doll house. One step in and you will be greeted with colorful, vibrant and heart warming clothing.

Juana de Arco

Juana de Arco

Juana de Arco

Mariana designs her own patterns and then prints them into one-of-a-kind fabric, making every product artistic and unique. From playful lingerie, to children clothing, yoga wear, accessories and an adorable home collection, you won’t leave Juana empty-handed.

Juana de Arco

Juana de Arco

Juana de Arco

Organic cottons, woven textiles and printed fabrics, everything inspired in nature and art.

Juana de Arco

Juana de Arco

Juana de Arco

Have a glimpse at the story behind “Todos Somos Juana” (トドス ソモス ホォアナ), here

Juana de Arco

ちょ かわいい!!!

Juana de Arco

I’d like to thank to Juana de Arco’s staff that kindly let me shoot inside their beautiful boutique. ありがとうございます.


3-8-11 Kita-Aoyama, Minato-ku, Tokyo, Tel 5766 8520, Official Website: www.juanadearco.jp

All photos on this blog were snapped by me unless otherwise noted. If you see something you’d like to share, please be sure to provide a link back to this space. Thank you!


  1. wonder art says

    I love that brand… I thought it was brazilian! Sorry! Glad it’s Argentinian! 🙂

  2. Pingback: Special Post: Strolling through Buenos Aires, Argentina | UNIVERSOTOKYO

  3. Pingback: Juana de Arco Pop-Up Store 「ホォアナ デ アルコ のポップアップ・ストア @ Laforet」 | UNIVERSOTOKYO

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