Comments 2

Jukka: It’s Senbei time (十火 煎餅)

 十火 (Jukka – じゅっか) is a chic little shop in Aoyama that sells senbei (煎餅- rice confectionaries). 

jukka 01

jukka 04

The shop is the perfect combination of modern aesthetics and Japanese traditions.

jukka 17

The items are displayed on window cases and pedestals and from some distance they resemble jewelry instead of sweets.

jukka 02

Toyosu, the owner of “Jukka” was born as a manufacturer of rice crackers in the 1900s in Osaka. It’s been their mission, besides trying to respect the tradition, to create a new era in the rice crackers market and Jukka does a great job taking it everything to a whole new level.

紗 sya

紗 sya

丸 maro

丸 maro

箔 haku

箔 haku


 恵 megumi

恵 megumi

Jukka is all about the caring of craftsmanship, the caring about materials, and the caring about style of Japanese food culture.

As usual, I crush hard on packaging!

jukka 09

jukka 10

Next time you’re in this area, make sure to head to Jukka to sample these delicate treats.

jukka 03

I’d like to thank Jukka’s staff who kindly let me shoot inside their beautiful shop… ありがとう ございます!

Unfortunately, Jukka Aoyama is no longer opened

(Information updated on Nov 2014)


Official Website: (Japanese Only) 5-9-8 Minami Aoyama, Minato-ku, Tokyo, Tel: 03-3498-0188 Closest Station: Omotesando (Chiyoda, Hanzomon & Ginza lines) Exit B1. Open Hours: weekdays & Saturday 10:00-20:00, Sundays and public holidays 10:00-18:00

All photos on this blog were snapped by me unless otherwise noted. If you see something you’d like to share, please be sure to provide a link back to this space. Thank you!


  1. Anonymous says

    Hi Unviersetokyo,
    Glad to find the sharing about Jukka. I’m Jocelyn from Taipei. I received a gift box of Jukka from a friend recently, and was amazed by its delicacy and deliciousness, and that is why I found here when checking for more info about Jukka (not so much info about it in English as you could imagine…).
    I believe I will visit the blog frequently and keep up the good work!

    • Hi Jocelyn, thanks a lot for your warm words. Jukka is one of the many confectionary gems Tokyo has to offer. I’m happy the information was helpful and yes you’re right, there’s not much info in English out there, so that’s one of the reasons why I started this blog. Keep coming back! I enjoy having guests from all over 🙂

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